Time is on your side – A review of the TIME Magazine App

Time Magazine App

This product talk is brought to you by Nuffnang & TIME Magazine


Do you remember TIME Magazine from your early adult years? That’s dating me, isn’t it,  but I think you know what I’m talking about. TIME had slipped from my mind but I always used to read it, especially while travelling, as a way of knowing what was going on in the world. I liked that it went beyond the headlines and delved into the why as well as the what.

Well, the magazine of our youth has moved into the digital age. I was asked if I would be interested in reviewing the Time app and I said yes as I thought that you, like me, might be interested to see if by going digital TIME still offered the in-depth, factual analysis of world events.

Time magazine app review

I took some time (pun intended) over breakfast (homemade granola) to check out the TIME iOS app on the iPad (works the same on any tablets & probably better to read it off them over phones for the full interactive experience).

It recreates the print magazine in an easy to navigate way. Depending on which way you hold your tablet will depend on the view you get. Vertical looks like a normal print magazine and turn it to horizontal then you can click your way around to your hearts content.

The visual images (or photos to you and me) are stunning with swipeable slide shows and videos to make it really interactive and reader/viewer friendly. Also because it’s not constrained by the number of printable pages there are loads more pictures than you get in the physical magazine. All the weeks stories are in long form plus it’s constantly updated with breaking news, which you can tap on for instant updates.

Time magazine covers

TIME has always been US-centric but they have created regional versions, being in Australia I reviewed the South Pacific localised one. You can also choose to look at a map overview and click on a particular hotspot if you want the article from there. There are many ways to access the information in the magazine and all are very easy.

I often don’t get time to read through the newspaper fully and the news on TV seems to only give the sensationalised and bite sized headlines, I do really want to know more about what is going on in the world as I often feel like I’m living in a bubble, can you relate? But downtime to read is sometimes challenging.  I really liked the audio feature in the app that had a lovely sounding gentleman reading some of the articles out loud to me while I was doing boring house stuff and making this cake!

Lime & Coconut, Honey Thermomix Olive Oil Cake by Boiled Eggs & Soldiers

Relevant for me was that fact that you can share (on Facebook etc) pretty much any of the content with just a click so you could get a discussion going with your friends via that means too. Even the advertising is interactive so you can get further information straight from the source. The makers of this app have clearly given it a great deal of thought to what is useful to all types of readers.

Personally, I like reading interviews with interesting people and TIME do a 10 questions series, these are available as videos on the app so you can have that going on in the background while doing other things as well.

There is an option to try before you buy, so that you can check it out yourself with a free issue (which has lots of really interesting content btw).

Time magazine app review

Doing this review actually made me sit down and read while I tested out the app, I can’t remember the last time I did that in the middle of the day!  I really engaged with some of the stories because of the various formats in which they were delivered, rather than just the usual skimming that I tend to do. You can also, if you want, (I didn’t), jump into online conversations between readers through the comment sections.

As far as an app goes I was really impressed with how user friendly and interactive it is. The quality of the content is  high, back to the days of old school journalism with depth, analysis and different perspectives.

In order to help spread the accessibility of quality journalism, from now until the end of June TIME are offering a hefty 65% discount on the annual subscription fee. Usually the annual subscription is $528,  for this limited period it’s discounted down to $153.90 giving full magazine access including the iOS app, time.com access and the print edition for 1 year. To take up this limited offer just go through here.

Just think of the facts you will be able pull out at dinner parties, in the office, or at the school gate, whatever the case may be! At least your mind can be fed with a huge variety of information that will keep you mentally stimulated and up to date with current world events as you get through the week.

If you want to know a bit more about it, this video might assist as it takes you through the app visually.

While this is a product review, as always all thoughts, words and opinions are my own and I only work with brands that I believe in and think might be of interest to you.

Were you a TIME reader in your youth? Do you prefer reading online or in print? 


10 comments on “Time is on your side – A review of the TIME Magazine App

  1. Sonia Life Love Hiccups
    June 16, 2016 at 3:11 pm

    I remember nearly every Drs office has a stack of Time magazines in the waiting room. I do get some of the mags I read online, mostly American mags, but I have to admit I like the feel of the magazine in my hand. That said… I don’t like the pile in my garage waiting to go out in the recycling 😉 xx

    • Vicki
      June 17, 2016 at 3:06 pm

      Oh yes the doctors office you are right I had forgotten about that too!

  2. Nicole @ The Builder's Wife
    June 18, 2016 at 6:38 am

    I LOVE that you can press a button and it will be read to you. What a handy feature.

    • Vicki
      June 18, 2016 at 8:47 pm

      I liked that feature too, it’s not on every article but enough to be able to keep up with things!

  3. Sammie @ The Annoyed Thyroid
    June 19, 2016 at 1:52 pm

    I’m so old fashioned, I love reading in print, both books and magazines, there’s something so therapeutic about turning the pages. That said, there’s something really cool about being read to, and at the touch of a button!

    • Vicki
      June 20, 2016 at 11:36 am

      I like print too especially for books but I love the easy mobility of the iPad and that it talks to me!

  4. Karin @ Calm to Conniption
    June 19, 2016 at 7:46 pm

    I used to feel so educated and worldly with a Time magazine in my hand. Best covers!

    • Vicki
      June 20, 2016 at 11:37 am

      I need to get that feeling back in my life!!

  5. Lucy @ Bake Play Smile
    July 5, 2016 at 6:24 am

    This is so cool! I love this idea! We used to get the newspaper delivered but I got sick of of lying around the house for days! What a perfect solution.

    • Vicki
      July 5, 2016 at 10:26 pm

      I’m the same, piles of paper just stack up! x

Leave a Reply

Your email address will not be published. Required fields are marked *